Her Business Brew hosts its first workshop with success!

Did you know we are now offering workshops to help support women with their businesses? All done in a fun, friendly and relaxed environment.

On Tuesday 6th June 2017, Her Business Brew Founder Serena Fordham and Her Business Brew Coordinator and franchise owner Rebecca Claxton, along with Her Business Brew members, copywriter Kerry Brind, and life coach Sam James, held a day of training for like-minded business women who are in need of extra support and guidance. This was a great success and will continue to be offered in the future.

We missed the memo!…

On arrival refreshments were offered, but we must have missed the memo as our attendees all brought their own specific tea bags. This set the day off relaxed and with light-hearted laughter. We at Her Business Brew are all about being comfortable within the network group.

Kicking off the day..

In the comfort of her new offices on the Scottow Enterprise Park, Rebecca Claxton Founder of Savvy Mums Business and Host of Her Business Brew Cromer, kicked off the day offering her workshop on ‘Getting more done – Your ultimate guide to productivity’

Rebecca spoke about getting to know what time is your best working times, are you an early bird or a night owl? How to start your day right, how to stop procrastinating and many more very helpful insights into how we can be more productive in our day.

Your turn Serena!

Our second speaker was Serena Fordham Founder and CEO of Serena Fordham’s PA Services and Founder of Her Business Brew, and hosts Her Business Brew Norwich. Serena workshop was ‘The importance of face-to-face marketing, and how to pull off a kick-arse event!’

Serena’s workshop was designed to show that holding an event to celebrate or market our business was not so daunting after all! There were some useful techniques and tips offered that gave a practical plan into what is needed to hold an event and to publicise it afterwards.

Refreshed and re-fuelled after lunch…

After stopping to re-fuel, the wonderful Copywriter, Content Marketing Coach & SEO Stylist Kerry Brind from Write to Win Business, took a stand to deliver a fully packed and energetic workshop on ‘How to use your blog to grow your email list’

There was a huge amount of information offered for our workshop attendees, lots of questions being asked and notes being taken. Kerry knows her stuff and gave great insight into how others can follow her lead and with the amazing tips she offered I’m sure our attendees will soon have a growing mail list!

Rounding up the day…

To end the day, we had the lovely Sam James of Sam James Coaching. A down-to-earth life coach with a great insight into where we go wrong with juggling our personal and work lives. Her workshop was ‘Effective strategies, you can use again and again, to get the best mix of things in your life (and all the hats you wear!)’

She had the attendees thinking about their emotional awareness and where they are giving most of their energy during their day. Tips for freeing the mind of work baggage to be present in our personal lives.

Lots of food for thought from this workshop to go home and mull over, a superb way to end the day.

Feedback and what people thought

At the end of the workshop everyone shared what they’d got from the day…

“I learnt some great productivity tips, planned a celebration event that now feels achievable, list of things to action on my blogs!”

“Today has made me look at looking after me better, so I can work better. Also I got lots of ideas for blogging”

“I learned that it’s ok to be off balance for a while, but need to top up the tank!”

“Had fun and learned how to better look after myself”

“How to get more done, method for organising a great event, amazing tips to make the most of our blog, and it’s ok to look after me! Enjoyable day learning!!”

“How to look after myself better, and how to make my new whizzy website and blogs work for me! 🙂 Thank you so much!!!”

Want to get involved next time?

Feeling tempted to join us at the next workshop or at one of our Her Business Brew networking meetings?

This first workshop has proven there is a need for this type of relaxed, informative and supportive training so we will deliver!

There will be another workshop in the Autumn – If you are interested in attending, please get in touch.

You can also join us in our private Facebook group  to see what we and our members are getting up to!

 

A double celebration – 2 years of Her Business Brew plus the book launch of Stories of She

Celebrating the 2-year anniversary of Her Business Brew and the launch of her latest book ‘Stories of She’, Serena Fordham, founder and CEO of Serena Fordham’s PA Services and Her Business Brew, recently celebrated by throwing a Posh PJ Party on the 16th March 2017!

Author and Entrepreneur Serena is known by many as a truly inspirational woman, and is proving to be an unstoppable whirlwind of amazement!

Growing up in Hellesdon Serena has always been hard working and eager to learn.  She attended Hellesdon High school and then went on to study Business Management BA (Hons) at The University of East Anglia.

Serena Graduated from the UEA in 2009, and started working as an Estate Agent.  Knowing this was not the direction she wanted her career to go in, in 2013 she set up her own virtual assistance business, Serena Fordham’s PA Services.

A few years down the line as her business grew and she met more local contacts she took a giant leap. 2015 was the year she founded ‘Her Business Brew’, a women’s networking group that supports and encourages women in business in Norfolk. Meeting once a month at one of three locations; each meeting has a guest speaker, lots of friendly faces, and, of course, cake!  Serena, ever striving for new challenges, has recently franchised Her Business Brew to encourage the group to grow across the UK.  Find more information about starting a group of your own.

Partying in PJ’S!

What better way to celebrate 2 years of Serena’s successful networking group than a room filled with business women partying in their pyjamas?

Serena organised a Posh Pyjama Party with an evening of festivities including; a Sweet Cart from Nayna Bass at Candy Cart Hire Norwich, Pampering with Nicola from Tropic, a raffle with a chance to win a place at the Her Business Brew Retreat in September, tombola from Break Charity, cakes from Rachel at Vanilla Clouds Bakery and music from DJ Barry Dunning of Silverlight Disco.

Guest Speakers Natalie Davies from our sponsors Inspired Women, Tina Bell from our charity of the year Nelson’s Journey and Nicola Calvert Tropic had everyone’s attention whilst talking about their amazing organisations.  The enthusiasm these ladies have for their work, and how they inspire and support others is truly amazing!

As well as being an opportunity to give out prizes to the valued Her Business Brew members and supporters, this evening also saw the launch of Serena’s latest book Stories of She, which is a collection of inspiring true stories of women overcoming struggles in their lives.

 

“I am extremely excited to launch ‘Stories of She’ as it will help to raise awareness of the Inspired Women project, and should hopefully encourage women to share their dark experiences, and seek help and support for issues they are struggling with.  The book will also raise funds for two charities close to my heart; Break Charity and Nelson’s Journey.”

Serena Fordham

 

The stories and poems in the book have been written by 13 incredible women, Serena herself included, and each piece of writing shows pure honesty and emotion.  The stories cover important issues that women face in life, that are not always openly spoken about, such as body confidence, eating disorders, sleeping problems, infertility and baby loss, and abuse.

All the contributors to the book were gifted with a framed picture of themselves with a caption from their story at the celebration and book launch, as a token to gratitude from Serena for sharing their stories and helping to enforce the book’s powerful messages.

Natalie Davies, CEO of Inspired Youth and Inspired Women then presented Serena with an amazing award; ‘Special Inspirational Woman Award’.  This was an unexpected shock to Serena’s well-planned evening, as she was not expecting any kind of recognition herself, and the presentation of this award left her overwhelmed and speechless.

The room was filled with women that all shared a great appreciation for Serena and her work. Serena’s daughter Ella even made an appearance to support her mummy (as well as to eat lots of cake!) and to have a quick visit to the sweet cart before going home to bed.

Looking to the Future

To mark the 3-year celebration of Her Business Brew, Serena and her team already have a few tricks up their sleeves.

This celebration is planned to be on a much larger scale than the close-knit and intimate Posh Pyjama Party, as on International Women’s Day, Thursday 8th March 2018, Serena and Her Business Brew will be hosting HER Business, Body and Life Conference at Epic Studios in Norwich, with the capacity for 1500 women to come together to celebrate this day.

There will be three remarkable and inspirational women speaking, various informative and educational workshops, and a range of stands.

Tickets are available to purchase now, be quick to get tickets at the early bird discount price.

I think it is evident that Serena is a woman to watch out for! Who knows what she will do next?!

Written by Kerri Page, Office Manager at Serena Fordham’s PA Services

 

How to become a more organised entrepreneur

Do you ever feel that you are overloaded with work, and don’t know how to go about reducing that big pile of stuff; which has been building up for days, weeks, or even months?

Maybe its about time that you conquered that Mount Everest of tasks and paperwork!

Here are my top 10 tips on how to become a more organised (and hopefully a less stressed) entrepreneur…
  1. Create a mind-map of all the ideas that are crowding your head space. Use this to clear your mind and focus on each task in hand
  2. Write a to-do list. Use headings and subheadings to narrow down exactly what needs to be achieved within each task
  3. Use a scheduling or diary system to organise your time. Plan tasks ahead of schedule to allow you to dedicate suitable time for each one
  4. Outsource anything you can to free up your time to run and grow your business E.g. by using Virtual Assistants, Marketing Experts, Accountants, etc
  5. Set aside designated planning time and spend one evening (usually a Sunday works best) to plan and prepare your week ahead
  6. Check emails at the end of every day rather than at the beginning. Use a small amount of time at the end of the day to plan and prepare for the next day
  7. Turn off your phone and stay logged out of your email while competing each task. Less distractions mean you will complete tasks quicker, and you can reply to urgent calls and emails during coffee breaks in between tasks.
  8. Schedule email mail-outs and social media posts in advance so they happen automatically. Set aside time to schedule as this will save you time in the long-run (you can also use a social media management tool to be even more efficient at this!)
  9. Clear your work space so it is free from loose papers and clutter. After all, an organised space creates an organised mind!
  10. Constantly review your progress. Assess what is working well for you at keeping you organised, and focus on doing these things (and remember that what might be working for another person wont necessarily work for you – and vice versa).

These are all good and well, but are you still wondering where on earth to start with becoming more organisedand tackling that mammoth of a mountain?

Here are some useful tangible items you might want to use to help you get started:

  • Mind-mapping software, such as MindGenius or imindmap (or just an old-fashioned pen and paper – and one or two highlighters)
  • A paper diary – electronic ones are great but sometimes its good to have everything there in front of you in black and white!
  • A list of useful contacts to lend a hand with your outsourceable tasks when needed.
  • Social media management programmes (e.g. Hootsuite, Buffer, etc)
  • Email scheduling software (e.g. Mailchimp, CRM database, etc)
  • A quiet and clutter free space to work and focus (even a desk in a library might be suitable!)

Basically, all of the above boils down to the fact that: to fail to prepare, is preparing to fail.

Failing to prepare, is preparing to fail Click To Tweet

 

This mantra is very true both in life and business. Setting aside a little time to prepare your diary, and plan your time in advance, will be extremely worthwhile in helping to organise your life, work, and most importantly your mind.

So, dont wait until tomorrow to start planning your strategy to become more organised. Give yourself that phew’ feeling, and start taking action now! (You might even get a better nights sleep, and thank yourself for it!)